W Research monitors and tracks trends in the global automotive industry, including light vehicles, medium and heavy duty trucks, and the aftermarket. The company has studied the industry since 2006 and has developed an extensive industry-wide network of contacts, significant experience related to all of the major systems and components in the industry, and the research methodologies that enable us to collect relevant market information. Finally, we collect and develop our market information in an efficient and timely manner.
Core to W Research’s value proposition is the company’s ability to investigate a market in great detail. The company utilizes a number of methodologies in its research process, including primary market research that involves talking directly to members of a supply chain in a given market.